For the Vancouver Canadians ‘Club of the Year’ is Just the First Step

Quite an honor

The Canadians were part of one of the most exciting sports years ever to hit the city of Vancouver.

The BC Lions, the Vancouver Canucks, and the Vancouver Canadians all gave the city a taste of the excitement of the playoffs.

It was part way through the season that the Canadians affiliation changed from the Oakland Athletics to the Toronto Blue Jays.

A move that makes sense as Toronto is trying to market their team across the entire nation.  However, minor league clubs are quite a bit different in organization than their major league counterparts, in that they are given a team and management paid for by the parent organization but the success of the the team off the field depends on the ownership.

Many of the minor league parks are not known as an enjoyable experience for the staff, players or fans for that matter.

Baseball is not a hugely predominate sport in the Vancouver area, with most of the sports attention being drawn by the National Hockey League.

Lack of interest combined with the fact that the Canadians did not have the best track record for attracting fans in a dingy old stadium.

Vancouver Canadians

The Frietas awards are given to top Minor League clubs at every level of play in acknowledgment of the best operators.

In 2007 it looked as though the professional ball may be driven out of Vancouver all together, but when Jake Kerr and Jeff Mooney bought out the team they put in the resources to turn things around.

All their hard work of making significant improvements to Nat Bailey Field structurally as well as environmentally has paid off.

In working on things such as food service, marketing, corporate sponsorships and community involvement the Canadians are becoming a more of a household name in the Greater Vancouver Area.

As a result their attendance and revenue are up and their organization efforts have been rewarded by receiving the Bob Frietas Award at the winter meetings in Dallas in early December.

The Frietas awards are given to top Minor League clubs at every level of play in acknowledgment of the best operators.

In being named organization of the year for the single A (Short Season) level the Canadians ownership can put more confidence in their parent organization.

Further Confidence could result in a class change.

If the Canadians could move to AAA, which for Toronto is currently in Las Vegas, Vancouver could suddenly become home to a whole new level of baseball in quality as well is in more fan following from the west coast as their players get called up to the Major League level.

Wouldn’t that be interesting Vancouver?

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About Danny Ferguson

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